When you’ve spent any time on social media recently, you’ve most likely seen spammy-looking complement advertisements particularly focusing on ladies in perimenopause and menopause.
Generally they’re by ‘MenoDaily,’ and infrequently they’re by ‘Blissful Mammoth’. These are each the identical firm. (Dr. Gundry does this too, as I found in my evaluate of him)
I most likely don’t should let you know that it’s an enormous crimson flag when firms speak about giant quantities of weight misplaced ‘with out even making an attempt’ and briefly intervals of time.
Weight can’t be ‘flushed out,’ (a minimum of, not fats weight). Using this time period is one other enormous crimson flag.
And 87%? Overblown claims appear to be Blissful Mammoth’s M.O., as you’ll see.
Is Past Physique the personalised weight loss plan you want? Learn my evaluate right here.
Blissful Mammoth Analysis and Science
Blissful Mammoth claims that their merchandise are effectively researched, nevertheless I couldn’t discover any research on the merchandise themselves.
In addition they have this declare on their web site:
This doesn’t imply Blissful Mammoth merchandise themselves are scientifically backed or that they’ve been featured in these retailers. It simply signifies that a few of their substances have been talked about – perhaps even in one other context – at a while.
Shady and deceptive.
Blissful Mammoth merchandise
Blissful Mammoth has a whole lot of merchandise, most notably their hormone balancing dietary supplements and weight-loss ‘protocol.’
Simply as an apart, I’ve actually by no means seen the phrase ‘protocol’ used to explain any type of weight loss plan or consuming plan that I might advocate as a dietitian.
Blissful Mammoth’s total enterprise mannequin seems to be constructed on focusing on ladies in midlife. There’s a laser-focus on weight and physique dimension with Blissful Mammoth, similar to with many weight loss plan and complement firms. They know that each one the ladies who grew up weight-reduction plan are actually ageing into menopause, that we have now discretionary revenue, and that we’re insecure about our altering our bodies.
How a lot protein do we want daily? Learn right here.
This all provides as much as potential revenue for weight loss plan and complement firms, no matter in the event that they’re promoting efficient, secure merchandise or not. There is no such thing as a purpose to imagine that Blissful Mammoth’s merchandise are unsafe.
As I poked round on their website, Blissful Mammoth promised to provide me ‘a brand new lease on life’ if I spent 5 minutes finishing their quiz to see which merchandise I want.
Ick. Discuss hyperbolic.
These quizzes are normally simply rubbish, made to promote as many merchandise as doable whereas giving the impression that you just’re getting personalised suggestions whenever you aren’t.
Additionally: self-diagnosing well being points based mostly on completely random on-line quizzes can result in misdiagnosis and misguided self-treatment. This may delay correct medical analysis and therapy for underlying well being situations.
I took the quiz, and as I at all times do with these items, I attempted to sport the system by deciding on the next solutions: between the ages of 18-25, have Crohn’s illness, low power, ‘thriller signs,’ endometriosis, extreme belly ache, unexplained weight reduction, parasites, diabetes sort 1, anxiousness and despair.
Any respected firm would have safeguards in place to advise somebody with all of those diagnoses to not proceed with buying dietary supplements, and to see a physician. (Respected firms would most likely not use a quiz within the first place, so there’s additionally that)
Not Blissful Mammoth! As a substitute, they advised me that ‘a whole hormonal rebalance is really helpful.’
However wait! How about my ‘parasites’?!
They gave me ‘pressing suggestions’ to ‘reclaim management over my life.’
Excuse me? Not solely are my hormones ‘unbalanced,’ however now I’ve misplaced management of my life?
I’m questioning in the event that they’d say the identical factor to a person. What do you suppose?
Meals and temper: what’s the connection? Learn right here.
I even received an auto electronic mail from Matt, the CEO of the corporate, implying that my ‘well being rating’ is ‘impacting’ my physique and ‘doubtlessly sabotaging’ my well being.
I can’t go additional with this evaluate with out stating proper now that this type of verbiage – all of it – is extremely manipulative. From the insinuation that I don’t have my sh*t collectively and that their dietary supplements may also help, to the makes an attempt to strain and scare me into shopping for merchandise I don’t want, it’s all very gross and unethical.
Blissful Mammoth appears to imagine that their dietary supplements ’empower’ ladies:
As I at all times say, convincing ladies that one thing is unsuitable with their our bodies, then promoting them an unproven ‘resolution’ utilizing worry and misinformation, DOES NOT EMPOWER ANYONE. Truly, it does the alternative.
And, simply because 13,000 ladies MAY have bought a number of of those merchandise, doesn’t imply all of them had optimistic experiences with them. 12,999 of those ladies might have hated their Blissful Mammoth dietary supplements.
The $229.97 ‘system’ that was really helpful to me on account of the quiz, included the dietary supplements Extremely Potent Hormone Concord, and Hormone Concord Plus+. What number of crimson flag are on this gross sales pitch?
Apparently, Hormone Concord has 14,087+ research to ‘again it up.’ I’m questioning how that’s, since a search of ‘Hormone Concord’ and ‘Blissful Mammoth’ in Pubmed comes up clean.
May or not it’s that these are research on a few of the substances on this product, executed in several doses and combos with different issues, on animals, with utterly totally different intentions? Most likely.
Simply one other instance of deceptive advertising.
Hormone Concord has loads of plant-based energetic substances in proprietary quantities, which means that we have now no clue as to how a lot of every ingredient is within the product. That is problematic. How do we all know if substances which have some optimistic analysis behind them – like ashwangandha – are in therapeutic doses in Hormone Concord?
We don’t!
Different substances in Hormone Concord, comparable to maca, chaste berry, fennel seed, and wild yam, have been used to alleviate menopausal signs, however research are blended. There’s actually no slam-dunk efficient substances right here.
The ‘MenoShred Advanced’ (as a result of don’t all menopausal ladies wish to be ‘shredded’?) additionally accommodates berberine, gymnema, and rosemary, that are unremarkable within the analysis for something weight-related. And MenoMood accommodates rhodiola, which has some optimistic analysis behind its mood-related results.
Hormone Concord Plus+ has inositol, which has been proven in some research to extend insulin sensitivity, specifically in ladies with PCOS. One evaluate and meta evaluation discovered that inositol might assist lower BMI, however solely within the short-term and never in a clinically significant quantity.
It additionally has pomegranate extract, which one research discovered might reduce the signs of ulcerative colitis. That’s about it.
Lastly, they really helpful I take Prebiotic Collagen Protein. Apparently it ‘stops thinning hair,’ ‘obliterates bloating and digestive sensitivity in 9 days or much less,’ and ‘reduces meals and sugar cravings nearly immediately,’ amongst different issues.
I’m unsure how a collagen product does any of this, particularly within the described length. Collagen doesn’t assist thinning hair, and the product has nothing in it that will successfully scale back cravings. Probiotics may fit for digestive points, however that is extremely particular. And, any protein might assist curb starvation.
Blissful Mammoth has a whole lot of different merchandise, plus a weight administration program, however actually, do we have to undergo them to know what I’m going to say?
Nope. We don’t.
The Blissful Mammoth’s merchandise appear to have some marginally efficient substances, and plenty of unremarkable ones. When it comes to menopause, there doesn’t appear to be analysis that helps many of the substances’ efficacy in assuaging signs. And, proprietary blends imply that we don’t know how a lot of those substances are within the dietary supplements.
Dietary supplements might present short-term reduction of signs, masking underlying well being considerations and delaying correct medical analysis. This may have severe bodily implications.
Over-reliance on dietary supplements can foster a way of dependency. People might come to imagine that they will’t handle their well being with out these merchandise, resulting in emotional misery and anxiousness.
Blissful Mammoth buyer opinions:
The Blissful Mammoth’s web site gives detailed descriptions of every product, together with their advantages and substances. Nonetheless, it’s value noting that the abundance of completely optimistic opinions on the web site might elevate questions on their authenticity. When contemplating these opinions, it’s sensible to hunt a balanced perspective and take into account exterior sources of suggestions.
That being mentioned trying into exterior sources of suggestions and opinions The Blissful Mammoth does have firm opinions posted on a Trustpilot and on Higher Enterprise Bureau. On these websites you will see that optimistic feedback like those posted immediately on their web site however additionally, you will discover quite a few damaging feedback and one star opinions claiming the product didn’t work.
Is the Galveston Food regimen a great way to handle menopause? Learn my evaluate of it right here.
The Blissful Mammoth’s social media presence raises important considerations, notably in its focusing on of middle-aged ladies. The corporate’s use of sure advertising techniques and guarantees may be each deceptive and doubtlessly dangerous.
Try these examples of Blissful Mammoth’s social media advertisements:
Utterly unbelievable, in so some ways.
Ladies’s our bodies are supposed to alter. Whereas many ladies expertise uncomfortable signs throughout perimenopause and menopause, Blissful Mammoth advertisements usually use exploitative weight loss plan verbiage that preys on the vulnerabilities of middle-aged ladies. They use phrases like ‘miracle weight reduction,’ ‘getting your previous self again,’ or ‘pure rejuvenation.’ One of many advertisements talks about making your stomach ‘flat as a board.’
The time frames and percentages meant to exhibit product effectiveness appear extraordinarily made up. When one thing appears THIS unrealistic, it most likely is.
Using the time period ‘meno-belly’ exhibits me that this firm is making menopause out to be the enemy of ladies’s ‘magnificence,’ moderately than a standard physiological state. It’s preying on our insecurity, which is disgusting.
Sure, our weight redistributes to our bellies as a result of that’s the conventional impact of a drop in estrogen. It’s not one thing to be ashamed of, and it definitely doesn’t make us much less stunning.
Fasting for menopause: learn my evaluate of Mindy Pelz’s Quick Like a Lady, right here.
And the unrealistic timelines for ‘outcomes’ – mere hours and days from first taking the dietary supplements – appear inconceivable and overpromised. A bottle of dietary supplements will not be going to provide you your ‘happiness’ again.
Blissful Mammoth evaluate, briefly:
The Blissful Mammoth’s social media presence focusing on middle-aged ladies generally is a trigger for concern resulting from its use of what look like deceptive advertising techniques and guarantees. The corporate’s exploitative weight loss plan language, overblown claims of outcomes, and unrealistic expectations can doubtlessly hurt shoppers by fostering false hopes and inspiring reliance on quick-fix options.
Claims of speedy, all-encompassing outcomes ought to be tempered with the understanding that well being is a multifaceted journey, requiring way of life adjustments, dietary changes, {and professional} medical steerage. Fast-fix options within the type of a single tablet will not be reasonable for addressing well being points.
Finally, people looking for to enhance their well being ought to seek the advice of healthcare professionals earlier than investing in random dietary supplements. Sustainable outcomes come from complete approaches that take into account all facets of well-being, each bodily and emotional.
