New Chipotle and Strava problem gives a yr’s price of free bowls


We’re solely 4 days into 2024, and the fast-food chain Chipotle Mexican Grill and Strava have already launched the collaboration of the yr. Runners, brace yourselves for a possible year-long provide of free Chipotle Life-style Bowls–all it takes is to grow to be a Native Legend on just a few Strava segments.

Chipotle spilled the beans in a current research, confirming that almost seven out of 10 shoppers are avid runners who make Chipotle their go-to post-training deal with. Becoming a member of forces with Strava, they’ve rolled out “Chipotle segments” –unique stretches of roads and trails the place athletes can compete for glory, chasing the quickest occasions and efforts on the leaderboard. Right here’s the twist–the athlete who holds the Native Legend title in six U.S. cities will obtain free Chipotle Life-style Bowls for a yr.

Native Legends are Strava’s nod to devoted athletes. They crown the particular person operating a selected section probably the most occasions in a rolling 90-day window. It’s not about tempo or pace; it’s about pure dedication.

Runners chase standard Strava section in Denver airport

This scorching promotion lights up in New York, Los Angeles, Chicago, Washington D.C., Denver and Columbus, Ohio. However concern not, Canadian runners! Let’s crank up the excitement on Chipotle socials and attempt to deliver this epic problem to cities throughout Canada. The race is on from Jan. 2 to 31, 2024.

Should you don’t stay in, or aren’t visiting, any of the six cities anytime quickly, Chipotle has give you one other contest for everybody with the “No Quitters Problem.” Launching on Strava on Jan. 15, this worldwide streak-based problem rewards followers dedicated to wholesome habits post-Quitters Day, Jan 12. Finishing the problem earns you a shot at a free aspect of guac, redeemable at any Chipotle Mexican Grill, should you can log not less than 40 minutes of exercise every week on Strava from Jan. 15 by way of Jan. 28.





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